Make против Zapier

Выбор между ними почти всегда решает вопрос, не имеющий отношения к самим продуктам: насколько необычен ваш набор сервисов.

Часть этой страницы ещё не переведена и показана на английском.

Что выбрать

Вопросы, которые решают выбор, — по задокументированным сильным сторонам и ограничениям каждого сервиса.

Make, если…

  1. 1The workflow branches, loops or reshapes data. Make's canvas is built for scenarios that are not a straight line, and Zapier's own limitations name heavy data transformation as a reason to look elsewhere.
  2. 2Volume is the cost driver. Make prices in operations rather than tasks, and its entry tier carries an order of magnitude more of them than Zapier's does in our data.
  3. 3Somebody on the team enjoys this work. Make is classified as low-code here, and the payoff only arrives if a person is willing to climb the curve.
  4. 4You work mostly with webhooks, spreadsheets and databases rather than a long tail of SaaS apps, which is the shape Make's native integrations favour.
  5. 5You want to see the whole flow at once. A visual scenario is genuinely easier to debug than a linear step list once there are more than a few steps.

Zapier, если…

  1. 1The apps in your stack are the point. The largest integration library is the one advantage no amount of cleverness elsewhere can replace.
  2. 2The people building automations are not engineers, and the automation has to keep working after they move on.
  3. 3The workflows are simple: something happens here, something should happen there. That describes most automations, and Zapier does them with the least ceremony.
  4. 4Trigger reliability matters more than cost per run, because the automation sits in the path of revenue or of a customer waiting for a reply.
  5. 5You would rather pay more per task than spend a week learning a canvas, and you accept that heavy flows get expensive, which is Zapier's own stated limitation.

Наш выбор: Zapier

Выбор между ними почти всегда решает вопрос, не имеющий отношения к самим продуктам: насколько необычен ваш набор сервисов. Сила Zapier — в охвате. Он подключает длинный хвост бизнес-софта, его триггеры надёжны, и он почти ничего не требует от того, кто собирает автоматизацию; поэтому его по умолчанию советуют командам без инженера по операциям. Make даёт визуальный холст с ветвлениями, циклами и настоящим преобразованием данных по цене за запуск, с которой Zapier не пытается конкурировать, и он лучше в тот момент, когда сценарий перестаёт быть прямой линией. Плата за это — кривая обучения, которую Make признаёт сам, и более короткий список нативных приложений. Для большинства команд наш выбор — Zapier; когда ограничение это объём или сложность, берите Make.

Возможности по пунктам

ФункцияMakeZapier
Модель оплатыFreemiumFreemium
Минимальная цена9 $(лучше)19,99 $
Бесплатный тарифДаДа
Порог входаМинимум кодаБез кода(лучше)
Наша оценка4.54.9(лучше)
Опубликованные интеграции34(лучше)
APIДаДа
Мобильное приложениеНетДа(лучше)
МногоязычностьДаДа
Экспорт данныхДаДа
Командная работаДаДа
ШаблоныДаДа
Функции ИИДаДа
ПоддержкаПо почтеПриоритетная(лучше)

Тарифы рядом

Make

Free

Бесплатно

  • 1 000 операций/мес.

Core

9 $ в месяц

  • 10 000 операций/мес.

Zapier

Free

Бесплатно

  • 100 задач в месяц
  • Безлимитные запы, только из двух шагов
  • 1 пользователь

Pro

19,99 $ в месяц

  • при оплате за год (помесячно — $29,99)
  • 750 задач в месяц, многошаговые запы
  • Премиум-приложения, вебхуки

Team

69 $ в месяц

  • при оплате за год (помесячно — $103,50)
  • 2 000 задач в месяц
  • 25 пользователей, SAML SSO

Вопросы

Is Make really that much cheaper?

At the entry tier in our data, yes, and the gap is not marginal: Make's paid entry plan costs less than half of Zapier's and includes far more runs. But the two meter differently, because Zapier counts tasks and Make counts operations, and one multi-step Zap can consume several tasks in a way a single scenario does not. The comparison only becomes real once you model your own monthly volume. Vendor pricing changes often, so check before you commit.

Which is easier to learn?

Zapier, clearly, and Make does not dispute it: its own limitations note that it is steeper. Zapier's step-by-step editor maps onto how a non-technical person describes a task out loud. Make's canvas asks you to think in modules, routers and data structures first. That investment pays back on complex work and is wasted on simple work, which is why the honest recommendation depends on the automations you actually need rather than on the tools themselves.

Can Make connect to everything Zapier can?

No. Zapier's app library is its central advantage, and Make's own limitations acknowledge fewer native apps. In practice the gap matters most in the long tail: mainstream tools are covered by both, and niche software is where you find only Zapier. Make narrows this with a strong webhook and HTTP module that will reach any service with an API, but that is a workaround requiring somebody comfortable reading API documentation.

Should I run both?

Teams do, usually by accident, and it is worth deciding deliberately instead. A defensible split is Zapier for the simple connections everybody owns, and Make for the two or three heavy scenarios one person maintains. The cost is two subscriptions and two places to look when something breaks at three in the morning. If you can consolidate onto one, consolidate, and revisit only when a specific limit bites.

What happens when a workflow fails?

Both retry and both log, and the practical difference is how quickly you can see why. Make's visual scenario shows the failing module in context, which shortens debugging on complex flows. Zapier's linear history is easier to scan when the flow is short. Whichever you choose, route a failure notification somewhere a human actually reads, because the most expensive automation failure is always the silent one.

Can I avoid both by using the automations built into my other tools?

For a surprising amount of work, yes, and it is the cheapest option nobody costs out. Airtable runs record-triggered automations inside a base, and ClickUp runs them inside the task tracker, so work that begins and ends in one of those tools rarely needs a separate subscription at all. The limit is the boundary of that tool: the moment the workflow has to cross into a second system, you are back to needing a connector, and that is the point at which this comparison starts to matter.

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